Edunology - Saumya Aggarwal

FreeCharge.in for "virtually" free recharging in India

Freecharge.in is new service that enables users to recharge prepaid mobile phones in India. Major telecom companies are on its list. It has been launched by Mumbai-based Accelyst Solutions. According to the company, its offering is unique in the sense that the amount paid by the user for recharge is returned in the form of shopping coupons of some of the top retailers in India, thereby making the recharge virtually free.

If a user recharges his prepaid connection for Rs 100 by paying for it online on FreeCharge.in, he will also receive discount coupons worth Rs 100 that he can avail at any of the listed retailers. Currently, FreeCharge.in is offering coupons of McDonald’s and Barista. FreeCharge.in is also planning to add more coupons of renowned restaurants, multiplexes, apparels and grocery stores.

Kunal Shah, managing director, Accelyst Solutions, has said, “The potential of ecommerce in India cannot be doubted, though the lack of successful ecommerce companies in India mostly owes to the fact that companies do not invest enough resources in gaining insight about consumer behaviour. At FreeCharge we have taken this challenge head on and are constantly working towards improving user experience.”

Its new age concept, I think its worth trying!